May 2, 2014 /

Wakefield, MA, May 2, 2014 – The Search Engine Marketing Professionals Organization (SEMPO), the leading international organization for the search and digital marketing profession, today announced the organization’s officers for 2014-2015. Officers were elected by the SEMPO board, which itself is elected from a ballot of members. The new SEMPO board was announced March 18, 2014. The term of office for the new Officers will begin immediately and will last for one calendar year. The new officers are:

  • Chair: Mike Grehan, CMO, Acronym
  • President: Michael Gullaksen, CEO, Covario
  • Secretary/Treasurer: Mike Corak, EVP of Strategy, ethology
  • VP of Education: Simon Heseltine, Senior Director of Audience Development, AOL, Inc.
  • VP of Local Groups: Krista LaRiviere, Co-Founder & CEO, gShift
  • VP of Communications & Public Relations: Tony Wright, CEO, WrightIMC
  • VP of Research: Marc Engelsman, Director, Strategy and Analytics, Digital Brand Expressions

“I’m very excited about the new officers. We’ve only had our first meeting, and already the ideas are flowing,” said Mike Grehan, newly elected Chair, formerly the organization’s President. “It’s definitely a good time to be a SEMPO member. This mixture of experienced returning members as well as new members with fresh ideas is a recipe for great things. “

Newly elected President Michael Gullaksen said: “We’re putting together our goals for the year right now, and the membership is going to be impressed with our ideas and the momentum we’re seeing being driven by the board. I’m excited to create more value for our members and further elevate the Search and Digital Marketing industry.”

Board members are available for interviews about the organization or other items related to the Search and Digital Marketing industry by contacting Brooke Weldon at 781-876-6268.

SEMPO, is a global non-profit serving the search and digital marketing industry and the marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research and creating a better understanding of search and its role in marketing.

SEMPO includes thousands of professionals across 50 countries. The organization’s mission is to represent the common interests of companies and consultants worldwide and provide them with a voice in the marketplace. SEMPO’s education and outreach initiatives are funded in part by Google and Baidu, and supported through partnerships with BDI, ClickZ Live, MediaPost and WBR Research. For more information or to join the organization, visit

SEMPO Media Contact Information:

Brooke Weldon
+1 781-876-6268

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