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#SEMPOChat: Video & Advertising
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#SEMPOChat: Video & Advertising

This month’s hangout on “Video and Advertising” will cover YouTube schema, video sitemap, scripts with keywords and much more.

When: June 27, 2017
2:00 PM Eastern Time
Where: Watch Live on YouTube Live:
United States
Contact: SEMPO

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About This SEMPO Chat

Presented by the SEMPO Education Committee and Industry Experts, SEMPO Chats cover topics in an open question-and-answer format live on YouTube. This month the theme is "Video & Advertising". Our committee members and guest speakers will tell us about themselves, dive into the details of the monthly topic, and encourage questions from the audience throughout. Watch live on YouTube.

Tuesday, June 27, 2017 at 11 AM Pacific, 1 PM Central, 2 PM Eastern
>> Save the Date! Download To Your Calendar



This month’s hangout on “Video and Advertising” will cover YouTube schema, video sitemap, scripts with keywords and much more.


Get involved!

We encourage everyone to chime in to make a great conversation! To submit questions you can use the chat on YouTubeLive or you can chime in on twitter by tagging #SEMPOChat.

Guest Speakers

  Eric Enge, Founder and CEO

Follow Eric on Twitter: @stonetemple

Eric was named 2016 Search Marketer of the Year at the Landys, and 2016 Search Personality of the Year at the US Search Awards, and Stone Temple Consulting was also named Best Large SEO Agency of the Year at the US Search Awards.


Eric has been speaking about digital marketing for more than a decade. He keynotes many conferences every year, including this year's Pubcon Las Vegas in a joint keynote with Gary Illyes. Eric is co-author of The Art of SEO, and also writes columns in sites such as Search Engine Land, and Moz.


Eric is the Founder and CEO of Stone Temple Consulting (STC), a 70+ person digital marketing agency based in Massachusetts, and STC offers content marketing, SEO, and social media services. STC's clients include some of the world's largest e-tail sites and brands.



Mark Traphagen, Senior Director of Brand Evangelism

Follow Mark on Twitter: @marktraphagen

Mark Traphagen is Senior Director of Brand Evangelism for Stone Temple Consulting, an award-winning digital marketing agency serving enterprise-level clients. He is responsible for the reputation and promotion of the Stone Temple brand, and spearheads STC’s content and social media efforts.

Mark has built a strong reputation as a social media and content marketing expert. With over 150,000 social media followers, he has become a sought after speaker at national conferences such as MozCon, PubCon, and SMX, and a featured writer for major online publications such as the Moz Blog, Search Engine Land, and Marketing Land (where he writes a monthly Social Media column).

In an interview on Reddit, Rand Fishkin of Moz named Mark as one of his top 5 people to follow on social media. Mark was also named one of the Top 100 Most Influential Digital Marketers by social media analytics firm Onalytica.

Greg Jarboe, President and Co-Founder


Follow Greg on Twitter: @gregjarboe

Greg Jarboe is the President and co-founder of SEO-PR, an award-winning content marketing agency that provides video marketing services.


He’s also the author of YouTube and Video Marketing: An Hour a Day, a contributor to Tubular Insights and The SEM Post, as well as a social media marketing instructor at Rutgers Business School Executive Education and the content marketing faculty chair at Simplilearn. He is also a Senior Fellow at The Society for New Communications Research, frequent speaker at industry conferences, and one of 25 successful online marketing gurus profiled in Michael Miller's book, Online Marketing Heroes.


Michael Mogill, President and CEO


Follow Michael on Twitter: @mmogill

Michael Mogill is the President and CEO of Crisp Video Group, a national video marketing and video production company that helps companies get noticed, enhance their brand, and grow their business. Crisp Video produces video content for both small businesses and major international brands such as Coca-Cola, Verizon and Red Bull.


He has been featured in Forbes, Under30CEO, The Huffington Post and The Wall Street Journal.


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