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Virtual Analytics Summit (VAS)

January 15 @ 11:00 am - 4:00 pm EST

Virtual Analytics Summit (VAS)

January 15 from 11am to 4pm EST

Great Experiences Start with Accurate Data

Join the biggest virtual event in the analytics industry!

We all want to start our year right, so join 5,000+ data professionals to learn how to make 2020 successful from some of the best and brightest in the industry. It’s free and accessible from your office, home, or wherever you feel best (like on your couch in your pajamas).

All in all, you just won’t want to miss it, so register today to save your seat.

Develop New Skills

The martech landscape is rapidly evolving, and new tactics and processes are constantly being discovered and implemented, making teams more effective and efficient. Learn from industry leaders which of the newest strategies will drive real results for the coming year.

Discover Analytics Governance Strategies

Many companies are still struggling to transition from simply collecting data to leveraging it for actionable insights. Join expert practitioners as they share techniques to better govern your digital analytics and martech solutions so you can level up your decision-making.

Explore New Technology

Supercharge your marketing stack with tips and tricks on current tools and new technology. Discover new web and mobile solutions to collect the highest quality data, automatically monitor your implementations and enhance the customer experience.

Keynotes

John PestanaJohn Pestana,
CEO, ObservePoint

John Pestana is the co-founder and CEO at ObservePoint, the leader in marketing technology governance. John’s goal is to enable enterprises to focus less on manually verifying data for accuracy and more on strategic initiatives that help them increase revenue and improve customer experiences. He created ObservePoint to help companies achieve this end by bringing insight, automation, and order to the chaos of data collection. Prior to co-founding ObservePoint, John co-founded Omniture, a web analytics software company based in Orem, Utah. John helped grow Omniture from a startup business to a large company with over 1,200 employees throughout the world. Omniture went public in 2006 and then sold to software giant Adobe for $1.8 billion in 2009.

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Tanu JaveriTanu Javeri,
Sr. Global SEO Strategist, IBM

Tanu Javeri is an 18-year digital marketing veteran, with roots in digital analytics, SEO and Paid Search. Currently, she is working at IBM as Senior Global SEO Strategist leading the optimization strategies and supporting digital analytics projects. She is also on the Board of Directors for the non-profit AWAKE, geared towards women empowerment. Tanu has authored articles for various publications and has been actively involved with different universities as an industry expert and guest speaker.

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Erica EisheidErica Eischeid,
Analytics Consultant, Adobe

Erica is an experienced digital analyst who has worked with companies of all sizes to develop and mature their web analytics programs. Erica has deep expertise in digital analytic, project leadership, and working with clients to develop data driven strategy and optimization plans to move their business forward.

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Meredith AlbertsonMeredith Albertson,
VP of Marketing, Tealium

Meredith has over fifteen years of successful strategic marketing and channel experience across the US, EMEA, and APAC regions. A data-driven leader with the ability to develop remarkable global teams that drive marketing with a sales-first approach. She currently leads Tealium’s global marketing program, including product marketing, content strategy, public relations, analyst relations, customer advocacy development, channel marketing, demand generation, digital properties, user conferences, industry events, and field marketing.

Follow Meredith on LinkedIn

Details

Date:
January 15
Time:
11:00 am - 4:00 pm

Venue

Register Here: https://www.observepoint.com/vas/

Organizer

VAS – Virtual Analytics Summit
Website:
https://www.observepoint.com/vas/