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April SEMPO Hangout: State of Search

April 30 @ 2:00 pm - 3:00 pm EDT

About This SEMPO Chat

Presented by the SEMPO Education Committee and Industry Experts, SEMPO Chats cover topics in an open question-and-answer format live on YouTube. Our committee members and guest speakers will tell us about themselves, dive into the details of the monthly topic, and encourage questions from the audience throughout. Watch live on YouTube.

Tuesday, April 30, 2019 at 2:00 PM Eastern

Description

State of Search Report.  Catch the recordings of past Hangouts on demand at sempo.org/page/hangouts

Panelists

Collin Colburn, Analyst at Forrester

Collin is an analyst on the B2C marketing team. His research focuses on current and future trends in search and discovery marketing. He helps Forrester clients understand how consumers find brands and information and what strategies and technologies marketers can leverage to make themselves discoverable. His research topics include strategies and best practices for Amazon advertising, voice search, search engine optimization (SEO), and paid search advertising. 

Follow Collin on LinkedIn

Moderator

Marc Engelsman, VP Strategy & Analytics at Digital Brand Expressions

Marc has been serving on the SEMPO Board of Directors for the past four years as a member of the Board’s Executive Committee and it’s VP of Research.  During his tenure, he helped revitalize SEMPO’s Research Committee and spearheaded our annual State of Search Surveys as well as the bi-annual Search Salary Survey.  He sees the role of research as a key driver of SEMPO visibility and member value and has actively promoted our research via Google Hangouts, blog posts and speaking engagements.  His contributions and active weekly participation on the SEMPO Board and the Executive Committee extend beyond his research role and he is proud of being part of the driving change the SEMPO Board has achieved in recent years.

 

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Get Involved!

We encourage everyone to chime in to make a great conversation! To submit questions you can use the chat on YouTubeLive or you can chime in on twitter by tagging #SEMPOChat.

Details

Date:
April 30
Time:
2:00 pm - 3:00 pm

Venue

Watch Live on YouTube Live: https://www.youtube.com/user/sempovideo/feed

Organizer

info@sempo.org