November 11, 2015 / SEMPO Updates

The Performance Innovation Summit, hosted by SEMPO, was held September 28, 2015, at the Shutters on the Beach Hotel in Santa Monica, CA. The conference was one of many SEMPO Cities events that took place across the country this past month.

Southern California is home to many of the world’s top brands in the E-commerce and tech companies. The Performance Innovation Summit was a great way for online marketing professionals to learn how companies such as Dollar Shave Club,, Facebook, and Google are expanding their businesses.

Throughout the day, top decision-makers in the performance-driven online marketing industry were able to build new relationships, participate in collaborative learning, and share innovative content and ideas with one another.

SEMPO Cities LA Leader and Director at Criteo, Alex Dao, led the conference, which featured presentations on “YouTube For Performance Advertiser,”  “Building & Scaling Tech Companies,” and “Omni – channel Strategy: State of the Entertainment Industry in 2015.”

For an inside look at the Performance Innovation Summit, watch the video here: To learn more about SEMPO, visit

About SEMPO Cities

The SEMPO Cities initiative replaces SEMPO Local Groups starting in April 2015. SEMPO Cities is formed to build awareness and education around search at the local level through learning and networking events. Local networking is an excellent way to learn more about the industry and its latest developments, and to have a sense of community with other professionals in your area. For more information contact Krista LaRivière, VP of SEMPO Cities, at

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