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Barbara Coll
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Last updated: 11/20/2017
Barbara Coll
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  Barbara “WebMama” Coll is an internationally recognized expert in search engine marketing (SEM) with a firm grasp on the industry offerings and their direction. Her current focus is in taking companies that have done all the basics and looking at ‘what is next?’ with search marketing. She founded in 1996 and has been highly successfully in helping start-up companies and brand-name clients achieve their goals of driving high quality visitors to their websites. She prides herself in understanding the ins and outs of B2B enterprise marketing and the unique challenges B2B companies face in implementing SEO and paid search optimization recommendations. Barbara has been involved with product and program marketing in Silicon Valley for 29 years, including marketing positions with Sun Microsystems and other leading edge startups. Barbara was a co-founder, first President, and the first Chair of the Search Engine Marketing Professionals Organization (SEMPO). Her passion about the industry leads her to be an entertaining speaker.
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  Agency, Service Provider
  Organic SEO, PPC/Search Advertising
  Large/Enterprise Business, SEO
  SEO, Site clinics – explaining why and how to improve a site, Site Issues – architecture, redesign, rewrites
  Pay Per Click
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B. Eng - Carleton University, Ottawa, Canada
Social/Volunteer Organizations
NARAL Pro-Choice America
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Co-founder, First President and First Chair of SEMPO.
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