Digital Online Marketing Manager with Emphasis on Organic SEM, PPC and Growth Strategies.
Results-driven Internet Marketing Professional with over 15 years of hands-on experience in Internet and ecommerce marketing and operations for highly competitive markets.
Proven leadership and ability to deliver highly effective and measurable digital marketing efforts and strategies to drive revenue growth, improve organic search engine rankings, reach new customers and increase brand awareness and reputation for B2C and B2B businesses.
B.S. Internet Marketing
➢ Search Engine Marketing (SEO and SEM) ➢ AdWords Certified and Bing Accredited ➢ Pay Per Click Planning, Implementation and Optimization ➢ Conversion Rate Optimization ➢ Display and Retargeting Paid Search Campaigns ➢ User Experience and Landing Page Optimization ➢ Facebook, Twitter & LinkedIN Advertising ➢ Multivariate and A/B Testing ➢ Content Development & Organic Link Building Strategies ➢ Ecommerce Merchandising ➢ Graphic Design (Adobe Suite) ➢ Customer Acquisition and Lead Generation ➢ Salesforce Marketing Integration ➢ Kenshoo Certified Campaign Management ➢ Tableau Reporting (Desktop and Server) ➢ WordPress Expertise ➢ CMS Ecommerce Platforms ➢ Entrepreneurial Spirit ➢ Hands-On Leadership ➢ Uncontested Drive and Ambition
➢ Google AdWords Advanced Search and Advanced Display Certified ➢ Google Video Advertising Certification ➢ Google Mobile Advertising Certification ➢ Google Shopping Advertising Certification ➢ Google Analytics Certification ➢ Bing Ads Accredited Professional ➢ Google Specialist 2015 and 2016 ➢ OMCP Certified Marketing Professional