Position Summary
The Search Account Manager is accountable for successfully managing Paid and Organic Search campaigns for enterprise level clients. The Account Manager works under the direction of the Account Group Manager and in coordination with the assigned Associate and other cross-departmental resources. The primary responsibilities of the Account Manager are to achieve client goals, represent IMPAQT as a thought leader in the marketplace, and contribute to the mentorship of team members.

Job Responsibilities
Develop cutting edge market strategies for Search campaigns, including quarterly test plans, risk/benefit analysis, and actionable recommendations
Demonstrate innovation and strategic thought leadership by developing and delivering client facing materials, such as presentations, Point of Views, business cases, and performance reports
Utilize business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship
Employ analytical reasoning, data analysis, and problem solving skills to manage campaigns
Serve as the conduit for effective communication, acting as the main point of contact for the client, internal departments, and third party providers
Exhibit passion for learning, knowledge sharing, and idea generation in the Search marketplace
Work comfortably in dynamic, time intensive environments where consistent fire drills and competing priorities are commonplace
Display effective project management skills, ensuring adherence to client timelines and business needs; prioritization of efforts across clients
Provide proactive mentorship of Search Associates supporting accounts; effectively communicating task execution and timeline requirements, strategic guidance, and constructive feedback
Active monitoring and sharing of industry news, on-line marketing trends, industry tools, and internal cross-team key learnings

Required Skill Set
B.A./B.S. degree required; Marketing, Business, Information Sciences, and Economics preferred
Minimum of 5 years of business experience
o Minimum of 1 year in on-line marketing industry
o Minimum of 3 years of direct client management experience
o Search Engine marketing and/or Business Management consulting experience a plus
Complex data analysis and problem solving skills to interpret consumer behavior and performance trends; able to draw conclusions and devise strategic recommendations based on findings
Mastery of Excel, including extensive data manipulation, along with tactical execution including: pivot tables, V/H Look-ups, concatenation, macros, etc.
Skilled at managing and prioritizing complex parallel work streams across multiple functions, teams, & departments
Able to communicate effectively with seasoned business professionals, including executive management teams, both internally and externally
Energetic personality and passionate about the Search industry and working with Fortune 500 clients

Preferred Skill Set
Experience being an effective leader and managing teams

IMPAQT
Name: Sarah Edgar
Email: Contact
Phone: 4127337100
Fax: 4127331010