As an independent operating unit of Starcom MediaVest Group, SMG Search specializes in the development of innovative, highly measurable, idea-intensive search marketing programs. SMG Search is a team of acutely focused marketers who partner with clients in order to successfully navigate the future of search-based communications and ecommerce.

Position Summary

We are looking for a Search Program Manager to supervise the creation, optimization and execution of client search initiatives. The Search Program Manager will assist the Associate Search Director in developing innovative search strategies to meet and exceed our clients business objectives. This position requires a hands-on manager with astute attention to process and detail, who also possesses the ability to apply this detailed knowledge to actionable insights and recommendations. The Miami SMG Search team interacts with the activation team in Chicago, the local client in Miami and the local client offices in South America.

Specific Responsibilities

The Work:
- The Search Program Manager will be accountable for the day-to-day progress of projects and responsibilities, and ensuring timely completion of projects. Additionally, this individual will ensure that projects are produced completely and correctly before being sent to the client and/or Associate Search Director. Ongoing projects will include:
- Performance reporting with insights and optimization recommendations
- Managing search campaign performance against client goals
- Budget and performance projections for testing new search partners or technology
- Recommendations for using search to support new client objectives or campaigns
- Monthly client billing audits
- He or she will work with Associate Search Director to develop processes for improved work flow within SMG Search, and between agency partners and vendors
- This individual will maintain stellar relationships with the vendor partners to further advance SMG Search as a preferred client partner
- Providing education on overall Search industry landscape and best practices along with the Associate Director to the Miami team office

The Client:
- The Search Program Manager will have regular contact with the client, including but not limited to:
- Selling in recommendations for new campaigns and strategies
- Optimization recommendations for existing campaigns based on reporting and analysis
- Working with Associate Search Director to master, identify, and communicate trends in search and in client industries

Required and Desired Skills, Experience and Education

- Fluency in both written and oral English and Portuguese required
- Spanish language proficiency desired
- Bachelor's degree or equivalent work experience required
- 2-3 years of Search experience required
- Experience in paid search required
- Experience with organic search desired
- Experience in applying search marketing to brand-building & direct response initiatives required
- Strong command of search engine research and reporting resources desired
- Knowledge of syndicated research tools such as ComScore required experience with other tools such as HitBox, AdGooroo and WordTracker desired
- Deep experience with at least one of the major bid management tools desired
- Familiarity with third-party ad serving companies desired
- Technical- Strong quantitative skills, including analytical abilities and math proficiency
- Demonstrated critical thinking and problem solving abilities
- Solid verbal and written communication skills
- Presentations skills are a must
- Ability to work successfully with teams on multiple projects under tight deadlines
- High attention to detail
- Desire to work in an industry which is constantly evolving and presenting new and unique challenges
- Experience with media billing processes a plus

Please apply online at www.starcomworldwide.com.

SMG Search
Name: Human Resources
Email: Contact
Phone:
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