Search Engine Marketing Professional Organization

Search Engine Marketing Professional Organization (SEMPO) Mission: SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it.

Our purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.

Learn More about SEMPO

Research Search industry surveys and reports. Members gain access to the full results of the SEMPO State of the Market report and annual salary surveys.	Webinars Join SEMPO for its next Educational Webinar "Pay Per Click 101: Techniques for Campaign-Driven ROI" on February 25th.
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SEMPO & Search Engine Marketing News

SEMPO Launches 2010 State-of-the-Market Survey to Gauge Search Marketing Budgets and Trends

SEMPO launches its sixth annual industry-wide survey to assess the economy's effect on year-to-year online marketing spending and investigate new trends. The survey is now open for participation.

The results of SEMPO's State-of-the-Market Survey provide insight into budgetary changes and industry trends with advertisers and agencies. In addition to the organic search optimization and paid search areas, this year's survey addresses social media as a component of search engine marketing (SEM). The survey is open to all SEM managers and professionals working in an agency or in-house corporate position. Participants do not need to be SEMPO members.

Participate in the survey and receive a free copy of the final report - a $249 value!

The State-of-the-Market Survey is open for participation through Monday, February 22, 2010. Preliminary results will be available in early March with a full report expected in late March.