Where: Park Tavern 500 10th Street Atlanta, GA 30309
Price: SEMPO Members - FREE
Non-Members - $25.00 in advance
$35.00 at the door
What a difference a year makes! While building links to your site you now have to consider over-optimization, the possibility of getting links from the wrong sites, and now a competitor could even buy links to sully your link profile! Learn how the top pros are dealing with this and how to roll with the changes.
Mr. Enge is the President of Stone Temple Consulting, and has more than 30 years experience in the high technology market. His career began as a software engineer, but he has focused on the field of search engine optimization (SEO) since 2002. Mr. Enge is a frequent speaker at industry conferences about SEO and Social Media. He also publishes articles frequently on both topics, including Search Engine Land where is a regular columnist. He also publishes a well-known blog that interviews industry leaders.
Erin Everhart is the Director of Web Marketing at 352 Media Group where she oversee the client marketing division and the company's own SEO campaign. A former journalist and book editor, Erin specializes in SEO (analytics, link building and on-site factors), content development and social media marketing. She's worked with some of the company's most prominent clients, including Microsoft, Wells Fargo, and Tampa Bay Times.
Erin is a professional speaker at SMX, the world's largest search marketing conference, and a contributing writer for Mashable, Small Business Trends and Search Engine Land. She is an alumna of the University of Florida and currently lives in Atlanta where she's an avid an tennis player and one of the few people who actually likes grammar.
In the VP of Business Development role, Loren Baker leads BlueGlass Interactive’s strategic partnership, sales and business development efforts, which includes forging strategic agency partnerships and sales initiatives. Prior to assuming his position at BlueGlass, Loren co-founded Search & Social, an agency specializing in innovative search marketing and social media engagement tactics. Loren is a pioneer in the search marketing industry. He is the Managing Editor of Search Engine Journal, an AdAge Top 10 blog that he created in 2003 to cover search marketing news and tactics. Over the last decade, Loren has consulted with Fortune 500 companies, universities, financial institutions, and startups. He has successfully assisted them with the development of their strategic online marketing campaigns. Loren has been featured on CNN, NPR, PCWorld, BusinessWeek, ZDNet, PRWeek, TechCrunch, Mashable, and AdAge and is a regular speaker at SMX, Pubcon, and other conference series. He was a member of advisory panels at Yahoo and Microsoft Search. Loren received his B.A. in mass communications and marketing from Towson University. He aspires to disrupt the world of Internet marketing by empowering agencies and in-house marketers with the tools, staffing, training, and deliverables needed to achieve impeccable results.