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A Note to Site Visitors

SEMPO is an industry organization designed to promote search engine marketing in general, not an accreditation body for SEM firms. Membership in SEMPO is not a guarantee of a particular firm's capabilities, nor does it signify industry approval or disapproval of their practices.

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Search Engine Strategies Sponsor Spotlight

Search Engine Strategies (SES) is the leading global conference & expo series that educates you on search engine advertising, including optimization and marketing best practices.  Our conference attendees (delegates) learn everything they need to know from the top experts in the field, along with information from representatives of the search engines themselves. www.SearchEngineStrategies.com
Click here for your NEW membership discount information.
Upcoming events include:

SES Travel Edition, July 26 – 27 2007 – Seattle, WA
SES Training Boston, August 8 2007 – Boston, MA
SES San Jose, August 20 – 23 2007 – San Jose, CA
SES Paris, Nov 27 – 28 2007 – Paris, France
SES Chicago, Dec 3 – 6 2007 – Chicago, IL
SES London, Feb 19 – 21 2008 – London, UK

Event Overview:

  • Organized and Hosted by world-renowned search expert Kevin Ryan;
  • Delivers real-time actionable information you need to grow your business through search engine advertising (SEM/SEO);
  • Teaches the ins-and-outs of search engine advertising from beginner to advanced;
  • Provides a unique setting to network with fellow marketers and search engine industry professionals;
  • Grants access to the world's most comprehensive gathering of search engine marketing & optimization-related solutions providers and potential partners & affiliates;
  • Get the latest event information at the SES Blog or visit Search Engine Watch for access loads of free content, including original editorial, forums and additional blogs.

What You Will Learn:

  • How search engines list Web sites for free and through paid placements;
  • How to get free "organic" traffic by building a site that pleases search engines and your customers;
  • How to efficiently purchase listings guaranteed to rank your company at the top of search engine results;
  • How to calculate the ROI of your search marketing efforts by tracking your visitors from the time they hit your site until they buy—and get tips on improving conversion if they don't!
  • How to build links that generate traffic to your Web site, and how to avoid the penalties of "spamming" the search engines;
  • What's coming next in the constantly evolving world of Web search, and how you can profit from it.

Why SES?

  • No other event series brings together as many people interested in Search;
  • We bring the event to you – now in our 9th year we are hosting events in cities around the world including, San Jose, CA; Chicago, IL; Miami, FL; New York, NY; London, UK; Paris, France; Milan, Italy; Munich, Germany; Xiamen, China; Tokyo, Japan.
  • Unlike some conferences, speaking slots at SES are not sold or given in return for sponsorship of the event;
  • Seminars generally feature multiple speakers, in order to provide diverse viewpoints;
  • Speakers are provided with detailed “prep notes” to ensure that their presentations do not overlap with each other but instead compliment each other;
  • Speakers are specifically asked to refrain from making sales pitches;
  • Sessions are diverse in topics and in the nature the topic is conveyed, some feature “case studies” while others are “PowerPoint Free” ensuring increased Q&A.

In addition to the highly regarded seminars, delegates also get free access to the SES Expo Hall which features representatives from the leading players in the Search industry in addition to many related businesses. Walking the floor and speaking with the various representatives is a great way for delegates to learn about what is available to them to help grow their businesses.