Search Engine Marketing Professionals Organization Announces New Officers
New SEMPO officers appointed by newly elected board of directors.
Wakefield, MA, May 2, 2014 – The Search Engine Marketing Professionals Organization (SEMPO), the
leading international organization for the search and digital marketing
profession, today announced the organization’s officers for 2014-2015.
Officers were elected by the SEMPO board, which itself is elected from a
ballot of members. The new SEMPO board was announced March 18, 2014.
The term of office for the new Officers will begin immediately and will
last for one calendar year. The new officers are:
Chair: Mike Grehan, CMO, Acronym
- President: Michael Gullaksen, CEO, Covario
- Secretary/Treasurer: Mike Corak, EVP of Strategy, ethology
- VP of Education: Simon Heseltine, Senior Director of Audience Development, AOL, Inc.
- VP of Local Groups: Krista LaRiviere, Co-Founder & CEO, gShift
- VP of Communications & Public Relations: Tony Wright, CEO, WrightIMC
- VP of Research: Marc Engelsman, Director, Strategy and Analytics, Digital Brand Expressions
“I’m very excited about the new officers. We’ve only had our first
meeting, and already the ideas are flowing,” said Mike Grehan, newly
elected Chair, formerly the organization’s President. “It’s definitely a
good time to be a SEMPO member. This mixture of experienced returning
members as well as new members with fresh ideas is a recipe for great
Newly elected President Michael Gullaksen said: “We’re putting
together our goals for the year right now, and the membership is going
to be impressed with our ideas and the momentum we’re seeing being
driven by the board. I’m excited to create more value for our members
and further elevate the Search and Digital Marketing industry.”
Board members are available for interviews about the organization or
other items related to the Search and Digital Marketing industry by
contacting Brooke Weldon at 781-876-6268.
SEMPO, is a global non-profit serving the search and digital marketing industry and the marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research and creating a better understanding of search and its role in marketing.
SEMPO includes thousands of professionals across 50 countries. The organization’s mission is to represent the common interests of companies and consultants worldwide and provide them with a voice in the marketplace. SEMPO's education and outreach initiatives are funded in part by Google and Baidu, and supported through partnerships with BDI, ClickZ Live, MediaPost and WBR Research. For more information or to join the organization, visit http://www.SEMPO.org.
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