Membership   |   Contact Us   |   Sign In   |   Join
Industry Research
Share |

SVM E-Business Solutions: Industrial Marketing Moves Online

Manufacturing companies are dramatically shifting their marketing efforts from traditional methods toward online marketing. These findings are detailed in the 2006 E-Business Trends in Manufacturing Report, a study of the online marketing practices of over 220 industrial marketing executives.

Among the many significant points, the 2006 E-Business Trends in Manufacturing Report identified the following key industrial marketing trends:

► Industrial marketing budgets are shifting online, often at the expense of traditional marketing

► Over 48% of manufacturers are turning to search engine marketing to help drive sales lead generation efforts

► Websites are becoming the hub of industrial marketing

Free Download: www.svmsolutions.com - (registration required)

Reprinted with permission by author: SVM E-Business Solutions (www.svmsolutions.com)


more Latest News
more Calendar

7/8/2016
SEMPO Education Committee Meeting

7/8/2016
SEMPO Research Committee Meeting

7/26/2016
#SEMPOChat: Scaling a Search Marketing Business

8/12/2016
SEMPO Education Committee Meeting

8/12/2016
SEMPO Research Committee Meeting

Industry Poll
As e-commerce marketers, which of the following tactics have you tried in the past year?
  • Facebook advertising using custom audience based on customer emails
  • Google AMP for Mobile pages
  • Beacon technologies
  • Yahoo Gemini
  • AdWords/Bing Remarketing

>>Take the poll now

Legal