Patrick Harris
Global Agency Team, Facebook

Patrick is a digital thought leader with 13+ year's sales experience across search, display, direct response, online gaming, social media and integrated programs. A passionate leader, mentor and manager with a proven track record of building highly successful sales teams. Laser focused on developing organizational capabilities that drive People, Products, Process and Performance.

Gord Hotchkiss
CEO and Co-founder, Enquiro

In understanding search and online user behavior, no one is a more respected voice than Gord Hotchkiss. He and the research team at Enquiro have built a solid reputation as the leading experts in understanding not only what happens on a search portal, but also why. Gord's voracious personal curiosity extends into areas as diverse as neurology, psychology, genetics, sociology and anthropology, always with the goal of understanding why we do the things we do and what that means for marketing strategy.

In addition to being the CEO and co-founder of Enquiro, Gord is a past director and Chairman of SEMPO (The Search Marketing Professionals Organization), a columnist for MediaPost and Search Engine Land, a regular presenter at all the industry shows and a popular keynote speaker. He also is the author of The BuyerSphere Project: How Business buys from Business in a Digital Marketplace.

Olivier Lemaignen
Director, Consumer Marketing, Align Technology

As Head of Consumer Marketing, Olivier Lemaignen brings close to 20 years of online and offline marketing experience to Align Technology, the makers of Invisalign and Invisalign Teen clear aligners. He is responsible for the Consumer Marketing strategy and all elements of the marketing mix, including PR and events, offline advertising, online acquisition, social and mobile marketing, website experience and CRM. Most recently, he was responsible for Kodak Gallery’s CRM and marketing strategy. He turned around a declining email marketing program, launched the company’s social marketing presence (reaching over 10,000 Facebook fans in just 4 months) and lead the marketing strategy for the company’s top business priorities. Prior to Kodak Gallery, Olivier spent seven years at Intuit in various direct marketing and online acquisition leadership roles. In addition to growing the Small Business Division’s SEM, affiliate and online advertising programs, Olivier developed Intuit’s Global Search Marketing capability - putting Intuit on the map for best-in-class search marketing. As a thought leader in digital marketing, Olivier is a sought-after speaker at Search Engine Marketing conferences (SES, SMX, Search Insider Summit) and has been a member of SEMPO’s Board of Advisors, Yahoo’s B2B Tech Council, and Covario’s Customer Advisory Board.

Prior to moving to California, Olivier spent 10 years in Chicago where he held a variety of agency and client-side marketing roles, including Vice President of Marketing for United Marketing Group, a direct marketer of affinity merchandise and membership-based services. On the agency side, Olivier managed acquisition and retention programs for companies such as Sprint, NordicTrack, Midas, and Progressive Insurance. He holds a Master’s Degree in Business Administration from the University of Notre Dame (South Bend, IN), a Master’s Degree in Management from EDHEC Business School (Lille, France) and a BA in International Economics from the Université de la Sorbonne (Paris, France.)

John Nicoletti
Head of Agency Development, Google

Since joining Google in 2003, John has held various leadership positions within Google's advertising sales organization. As Head of Agency Development for John is responsible for developing Google's business strategy as it pertains to marketing, customer support, and overall revenue management for digital advertising agencies in North America. His group is responsible for helping agencies leverage technology, partnership and education to transform their business offerings and effectively meet their clients marketing objectives. John also serves as the head of Google’s San Francisco office.

Prior to this role, John was focused on building and managing the Google AdWords customer acquisitions channel for North America including the sales and marketing teams as well as the Google Jumpstart program.

Rob Norman
Global CEO, GroupM

Rob Norman is Global CEO of GroupM Interaction and a member of the global GroupM Executive Committee that supervises the activities of the 13,000 person, $40 billion agency group.

GroupM Interaction represents the interactive marketing capability of Mindshare, Mediacom and Mediaedge:cia. GroupM is the world's largest buyer of interactive media with billings close to $3bn. Rob joined CIA in 1986 founding CIA Interactive in 1994 and Outrider, its search unit, in 1998. In 2000 Rob joined the Board of Tempus Group PLC, listed on the London Stock exchange and was a director of multiple subsidiaries of the company. Following the acquisition of CIA by WPP in 2001 Rob led the combined digital offer of Mediaedge:cia and was Chairman of the Mediaedge:cia Group in the UK until 2005 when he was appointed to his current position. Rob is a frequent speaker on industry issues in the US, Europe, and Asia and has worked for clients in every marketing category.

Rob is a member of the WPP Digital Advisory Board and has been closely involved in the development of the WPP Digital portfolio, and sits as the company's representative on the board of Wild Tangent, the online gaming platform, and of M80, the company's community marketing agency.

Rob believes that marketing requires fundamental re-engineering to respond to massive change in consumer behavior and that the traditional models of advertising and communication simply will not survive in their current form.

Safa Rashtchy

Safa Rashtchy is a leading authority in internet and consumer market, search, online advertising, global media and technology projections. Safa spent ten years on Wall Street as Managing Director and Senior Analyst at Piper Jaffray & Co., and lead the firm's rapid expansion in Internet and later expanded the market to China in 2003. Safa was involved in over 30 IPO and other transactions in U.S. and China. He was II-ranked in U.S and ranked number one in China, receiving top ranking for earnings and stock picks. He was named as II magazine's "Home Run Hitters of 2001." Safa published the "Golden Search" report in 2002, which helped define the search industry, and in 2007 published the widely circulated "User Revolution," which outlined the dramatic changes in media, and consumer behavior

Safa is currently an angel investor and active in public equities in U.S. and India. He is a frequent speaker at major industry conferences in U.S and Asia, and pioneered user-focused interviews that predicted key technology and consumer trends. He established the Global Internet Summit at Piper Jaffrey, as the first investor conference focused on exploring the future trends in Internet. Safa is currently on the board of InvestmentYogi.com, and on the advisory boards of ChinaVenture, SEMPO, AARP Global Network, iCanbuy.com, 3PlusOne; president of the board at Wings learning Center. Safa received his MBA, summa cum laude, from Boston University B.S.E. from Purdue University.

Haoyu Shen
Senior VP - Business Operations, Baidu

Mr. Haoyu Shen joined Baidu in June 2007 as the Vice President of Business Operations and he was promoted to Senior Vice President of Business Operations in January 2010. Mr. Shen oversees operations for all of Baidu’s revenue generating products, including paid search, contextual ads, display ads. He leads the sale team to large advertisers and a central customer service team. He manages Baidu Union, Baidu’s affiliate business. In addition, he looks after Baidu’s new businesses including ecommerce and gaming. Mr. Shen also spends time on some investor relationship and corporate strategy initiatives.

Prior to joining Baidu, Mr. Shen was a Vice President at American Express in New York, in charge of US consumer card acquisition. Mr. Shen also held several other positions in American Express, including Vice President of Global Product Management, and Director of Strategic Planning and Business Development. From 1997 to 2000, Mr. Shen worked for McKinsey & Company in Greater China and New York, where he served multinational and Chinese clients from different industries on a variety of engagements. From 1992 to 1995, Mr. Shen worked at Sinochem Finance Company in Beijing as a manager, where he performed investment due diligence and capital market executions.

Mr. Shen received his MBA degree from University of Iowa, and his MS degree in International Finance from Renmin University of China. Mr. Shen is also a CFA charter holder.

Greg Stuart
Global CEO, Mobile Marketing Association

Greg Stuart is a recognized leader in digital media & advertising and was selected by Ad Age as one of "10 Who Made Their Mark” in 2006, alongside Chad Hurley and Jay-Z.

He is the Global CEO of the Mobile Marketing Association, a worldwide group of Brands, Agencies, Media and Carriers who are working together to build the Mobile Marketing channel. Greg is also former CEO of the U.S. based Interactive Advertising Bureau (IAB), the trade group for the interactive advertising & marketing industry. He grew the IAB’s revenues with a CAGR of 37% (overall +500%) while leading the U.S. Internet Ad industry from $6 billion to $17 billion in ad spending. IAB’s customers include AOL, CNET, Google, Disney, Yahoo! & 400 others.

Greg has more than two decades of hands-on operating experience as a proven business builder in the Digital Media and Technology arenas since 1993. He has extensive experience as CEO/Director/senior executive roles with Y&R, Sony Online Ventures, Cars.com, Flycast Ad Network and other venture-backed businesses.

In the last four years he has served as Advisor, Director and angel investor to venture-backed companies, resulting in $750 million in exits, each at least a 10x multiple.

Ad Age identified his book, "What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds,” as the "Number one of 10 books you should have read”.

He is a member of the National Speakers Association and speaks around the world on the failings, and thus opportunities, of advertising - Istanbul, Israel, Germany, Mexico City, Jakarta, Sao Paulo, Switzerland, Zurich, Shanghai, Sydney, Barcelona, Monaco, Tokyo and others.

Greg has a BA in Economics from the University of Washington and completed Wharton’s Advanced Management Program. He lives happily outside of New York City in Bridgehampton, NY with his wife Pamela, twin daughters and son.

www.linkedin.com/in/gregstuart

Dana Todd
VP of Performance Innovation, Performics

Dana Todd is VP of the Performance Innovation team at Performics which collaborates with Performics’ global network and partners to explore and evaluate opportunities throughout the performance marketing landscape. She and her team combine proprietary solutions with platform partners to unlock incremental and big-win opportunities across emerging media and new technologies. Since 1996, Todd has driven value for hundreds of companies, helping them find actionable insights and success in interactive marketing. Her career spans a variety of practices including search marketing, first leading San Diego interactive agencies Bien Logic and SiteLab; then founding SEMPO (Search Engine Marketing Professional Organization) and its training arm SEMPO Institute. Most recently, Todd launched Newsforce, a startup that redefines how companies think of advertorial and sponsored content. She is a favorite speaker at Search Engine Strategies, ad:tech, OMS, SMX, OMMA and regularly provides insight to the financial press and industry.

Shar VanBoskirk
Senior Analyst, Forrester Research, Inc.

Shar is a senior analyst whose work focuses primarily on strategies for leveraging interactive channels, and she is widely quoted in publications, such as The New York Times, Fortune, and The Wall Street Journal, and has appeared on National Public Radio.

Shar's specific areas of emphasis include email marketing, online advertising, search engine marketing, ad serving and targeting, mobile marketing, and in-game advertising. She, together with the rest of the marketing strategy and technology team, also shares her insights on technology and marketing in Forrester's Marketing Blog.

Shar returned to Forrester in 2004 after several years away working in marketing consulting. Shar served as research director for marketing research boutique, TideWatch, where she led internal strategy efforts and client strategy projects. Shar was also a consultant with Carlson Marketing Group's Business Strategy Consulting team, developing CRM and email programs for clients including Home Depot, British Airways, and Buena Vista Home Entertainment. Shar began her career at Forrester in 1997 during the early days of the Internet and has written research on customer loyalty, ad networks, and marketing measurement and planning.

Shar is a graduate of Harvard University.

Rob Wilk
National Director of Search Optimization & Strategy, Yahoo!

Rob Wilk is the National Director of Search Optimization & Strategy at Yahoo! His team's mission is to partner with the Yahoo! sales and account management teams, bringing new, actionable, insights to drive maximum performance from Yahoo!'s search marketplace. Rob has over 15 years of media experience with the last 11 years spent specifically in digital on both the agency and publisher sides.